In the media Richard Dyer has a star theory that the media create all the 'stars' of the modern day. The media help to influence by getting a person's name and image out there and get them well and truly know to the audience. In some cases this can be critical to some people's careers so that they can become well known stars.
Richard Dyer's Star Theory involves two things:
Paradox: A paradox is an idea that two things go together but they shouldn't really go together.
Incoherence: An incoherence is when the audience buy a certain artist's products, for instance, CDs,
posters, clothes, magazines etc.
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